Essay on Tobacco Advertising - 1910 Words

Introduction To say that tobacco advertising stimulates tobacco sales may seem a simple and moderate statement. In reality, tobacco control activists often meet serious opposition in defending this fact. Achieving the restriction or banning of tobacco advertising is one of the fiercest battles to face. Tobacco lobbyists usually assert that advertising does not increase the overall quantity of tobacco sold. Rather, the tobacco industry maintains that advertising merely enhances the market share of a particular brand, without recruiting new smokers. These arguments are not always easy to counter. This Factsheet gives health advocates the arguments and research data needed to face well-prepared tobacco lobbyists in public debate. The data†¦show more content†¦A recent meta-analysis of 48 econometric studies found that tobacco advertising significantly increased tobacco sales ([2]). Recent reviews by the United States Institute of Medicine ([3]), the United States Department of Health and Human Services ([4]) and the World Health Organisation ([5]) reached the same conclusion. Research within a country before and after an ad ban These studies compare tobacco consumption before and after a complete ban on advertising, controlling for other factors. Although such studies may be complicated by inadequate of data collection or poor implementation of the ban, they have yielded convincing data that a complete ban on advertising makes an important contribution towards reducing smoking prevalence. Selected studies are summarised in the table below. Country, year Description of anti-tobacco measures Effect Norway, 1975 Complete ban on advertising and sponsoring, coupled with health warnings, public information and age limits on sales Long-term reduction of smoking prevalence by 9% ([6], [7]) Finland, 1977 Complete ad ban, no smoking in public buildings, age limit on sales, strong public information campaigns Reduction of cigarette consumption of 6.7% (6) Canada, 1989 Complete ban on advertising and sponsoring, with higher tobacco prices Corrected for price increases, a long-term reduction of smokingShow MoreRelatedThe Ban Of The Tobacco Advertising1084 Words   |  5 Pagesdifferent when looking at the Indian Government’s deliberation over tobacco marketing and the usage of tobacco impacting their economy and population. The Government of India proposed bans on tobacco advertising leading to arguments for and against, it is however important to analyze both sides those in favor an those against, and any conflicts of interest that may be involved. Taking a closer look at those in favor of the tobacco advertising bans there are several factors to be considered. The GovernmentRead MoreArgument On The Tobacco Advertising944 Words   |  4 Pages ARGUMENT ON THE TOBACCO ADVERTISING On Feb 6, 2001 Government of India (GOI) dropped a bombshell on the tobacco Industry when it announced that it would shortly table a bill banning Tobacco Companies from advertising their products and sponsoring sports and cultural events. The people that support the government plan on banning Tobacco Companies from advertising their product, believe state had the right to intervene in the overall interest of the citizens. They also cited the exampleRead MoreThe Issue Of Tobacco Advertising960 Words   |  4 PagesThe issue of how tobacco companies try to influence teenagers into adulthood to consume tobacco was further highlighted in a legal case in the US that resulted in a ban on certain adverts that were said to attract the young into smoking Camel cigarettes. The supporters made a strong argument on the financial contribution of the tobacco industry to the Indian economy, in that they showed that not only the profits made in tax were low, but the spending made on health as a result of smoking, surpassedRead MoreTobacco Advertising Essay608 Words   |  3 PagesTobacco Advertising Although the Tobacco Industry recently paid enormous fines to the US Government and Individual states, they continue to promote smoking and influence young human beings world wide to use their products through multi dimensional advertising. For decades Americans were not told the truth about the dangers of smoking. The media stayed silent because it did not want to lose the hundreds of millions of dollars it made from cigarette advertising. Read MoreThe Ban On Tobacco Advertising987 Words   |  4 PagesOn Feb 6, 2001, Government of India announced a bill banning Tobacco Companies from advertising their products and sponsoring sports and cultural events. The objective was to discourage adolescents from consuming tobacco products and also arm the Government with powers to launch an anti-Tobacco Program. Summarize the arguments for the ban on tobacco advertising in India. Advocates of free choice opposed to these prohibitions, saying these amounted to unwarranted intrusion by the state into theRead MoreTobacco Advertising Is Illegal but Alcohol Is Not. Is This Hypocritical?3161 Words   |  13 PagesCOMM 3P14 – Media Industries Tobacco Advertising is Illegal, but Advertising for Alcohol is not, Is This Hypocritical? Rebecca Stewart 4574927 Russell Johnston Seminar 3 November 11, 2012 Advertisements are a vital part of any company’s marketing strategy, and are used to inform or persuade an audience about a certain product or service. In fact, North American companies are among the world’s highest advertisers (Boone et al., 2010, 502). Today, an average consumer is exposed to hundredsRead MoreTobacco Advertising Essay example1734 Words   |  7 PagesTobacco Advertising Tobacco is one of the most popular products in today’s market, but in order to be universally known, it needs to be advertised either by magazines and newspapers or by posters but not by television as â€Å" due to mounting clue of health dangers television commercials for smoking were banned beginning in 1971† (The Columbia Encyclopedia, 2). Tobacco advertising is much popular these days and we can support that it is the  ¨ food  ¨ of tobacco industries in order to keep themRead MoreTobacco Advertising And The Indian Government997 Words   |  4 PagesTobacco Advertising and the Indian Government An Analysis of the Case Study In February of 2001, India joined many developed nations in a long-held and ongoing debate; that of the ethical responsibility of government in regards to the advertising of tobacco products. By 2001 many other nations had already decided to either place bans on or strongly restrict the advertising of tobacco products in an attempt to curb usage and thereby avoid the ill health effects associated with the product. While theRead MoreThe Ban On Advertising Tobacco Products885 Words   |  4 PagesThe ban put on advertising tobacco products in India has caused a lot of debates. Some say it violates the constitution, others say it saves lives. Each side sets a valid argument, but which side is right? These bans do not only exist in India. They have been put into action in many different countries as well. Tobacco use kills 5.4 million people a year, averaging at about half of all smokers. (W.H.O.-Facts) I think that everyone is aware of how bad tobacco use is for your health. What peopleRead MoreThe Tobacco Advertising Ban951 Words   |  4 PagesSome of the arguments which support the placing of the tobacco advertising ban in India are:  · Some might feel that people’s freedom of choice is being affected by this ban imposed by the government but it could also be argued the state should be able to intervene in a situation where its subordinates’ health is at risk, just like a father looks after his underage baby who is not aware of what is good or harmful for him. The country’s government would be doing what is best for its citizens